Let’s talk about how to get new clients and keep deals flowing since the slowdown.
In sailing, when the winds shift direction, that doesn’t mean you don’t or can’t keep going. You MUST adjust your sails and your strategies and keep moving – or you’ll find yourself in trouble.
In your real estate business, market winds have shifted. That doesn’t mean there’s no business out there. There’s a way forward and actually a long-term growth opportunity IF you adjust your strategies quickly. The actions you take today that will work to grow your business are not the same as last year.
Shifting markets like the one we’re in now (especially rapidly shifting) always bring opportunity – even for those that live off of transactions.
Most people don’t shift strategy fast enough and wait until they see others moving. Acting quickly and aggressively, doing what works today (not yesterday) will be the way of the winners of 2023 and 2024.
Use people and be selfish to sell real estate.
What I mean by that is, the right vendors and partners have valuable assets that you can turn into money. Now is the time to leverage every square inch and hand pick strategic partnerships with title, mortgage and others that
- Want to help you
- Understand the partnership
- Have the ability to help you
The right ‘Centers of Influence’, Title and Mortgage partners can all help 2X – 3X your efforts in finding new business, new clients and new deals if you use them well.
Now isn’t the time to shop around providers, not care who you work with or not evaluate and vet those relationships extremely carefully. It’s also not the time to do business with someone simply and only because you like them. This market is the time to find partners that can tangibly help you and your business.
We Want to Help You Grow as Partners
Every title company says they want to help, of course. But do they really want to help? Do they know and understand what that should mean for you? Or do they buy donuts and basketball tickets and wait for you to send them contracts?
Your title and mortgage vendors are in the deal business just like you, the transaction business. A Realtor may be the leading sales relationship with the consumer, but everyone you work with should understand that we all need to play our part to make it rain.
You need to meet people that want to list or buy a property. To do that, you need leads. To have leads, you need prospects. I guarantee, somewhere in your city right now as you read this, there’s a person that’s ready to list their home and hasn’t chosen representation yet. That behavior and likelihood that someone is ready, is predictable if you have the right high value data intel.
We Have the Ability to Help You
Generating sales is a team effort, there are no hand outs. TitleEQ has invested to acquire some of the most sophisticated and intelligent data models available for Realtors, lenders and investors to find new business.
We all joke about our phones listening to our conversations. Most of our behaviors about almost anything we do are expressed by emailing, posting, messaging, searching, downloading or simply telling a friend. Buying real estate is a big deal and big data can help us find and predict your next clients, so you can be the first (and only) to contact them.